FJ Benjamin ::..

FJ Benjamin first caught my eye when Oldman from ShareInvestor.com had it in his portfolio. He is one of the founders of ShareInvestor.com. The retail business model of FJ Benjamin interested me. Bearing in mind that the retail concept is a highly competitive industry for any company to be in,be it Hongguo, Osim or Beauty China.

At that point of time, there were many companies that offered better margin of safety and similar attractive business models, so FJ Benjamin was not added to my portfolio.

Since then, FJ Benjamin has gained much attention from fellow investors as reflected by its share price appreciation. Investors whom have had been following the developments of this company would had been impressed. The latest development being the divestment of their office building for $37 million dollars.


FJ Benjamin did a great job with their website with beautiful girls graphics to fit their image of a luxury goods/service provider. So for once I am not tempted to introduce this company using plain text. Do click on the links below if you are interested.

Links:
FJ Benjamin Website
St James Power Station
FJ Benjamin Latest FY Results
- Another exciting development involved FJ Benjamin. This development though exciting as its well positioned near Vivocity, HabourFront and Sentosa IR is one of the risk I would like to highlight. Local clubbing scene is highly competitive and fun seekers usually flock to the latest scene on the island. Can this business venture substainable? I am not sure about that. Akin to many people sharing one curry puff for the time being. The crowd draw factor has to be strong.


Based on DCF discount factor,I derived a rough estimate of the intrinsic value of FJ Benjamin as S$0.79 using terminal growth rate of 20.0% and 5% discount factor. This implies that FJ Benjamin is roughly estimated to be 38.3% undervalued based on current share price of S$0.57.

I took into account of its dividend payout which I would expect to continue or further improve. For this first and final dividend payout would be 2.4 cents which woeks out to be around 4.2% based on the current share price of 57 cents. Fair enough for me.




Regards
Niversphere.

Please read the prospectus and perform your analysis before making any investment decision. The above does not constitute a recommendation to apply for this company. I will not be liable for any losses incurred by anyone who invests based solely on the above-mentioned information.







Cheers
Niversphere.